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What is this about you wondering??



Welcome to my collection of case studies—each one a chapter in my journey as a designer. 

Over the years, I’ve explored a wide range of topics, from the intricacies of interface design and the ergonomics of everyday objects to sustainability in fashion and urban mapping. 

Each project represents not just the work I’ve done, but also the lessons I’ve learned, the late nights I’ve spent iterating, and the satisfaction of finding solutions to real-world problems.

This portfolio is less about perfection and more about growth.

It’s about the times I questioned everything, the moments when things clicked, and the continuous process of evolving as a creator. :D

These case studies are my way of showing not only what I’ve accomplished but also how I think, adapt, and push myself to create meaningful work.

So, take a look around—I hope you find something that sparks your curiosity (I dont really care), just as these projects did for me.




INDEX

Case Study 1 - OzU Graduation Tracker

Case Study 2 - Analysis of Washing Machine Control Panel


Case Study 3 - Kettle Design Proposal an Ergonomic Redesign

Case Study 4 - Vinyl Record Club: A Curated Music Experience

Case Study 5 - Vuelle: A Designer’s Manifesto
Case Study 6 - Circular Fashion: Revolutionizing Sustainability in the Industry

Case Study 7 - Transforming Luxury Retail: A New Vision for Longchamp

Case Study 8 - Elevating EV SUV Wheels: A Fusion of Style and Performance
Case Study 9 - Optimizing the Dining Experience: The Caleido Project

Case Study 10 - Bridging Sleep and Emotional Well-Being: Night Mind
Case Study 11 - Layers of Calle de la Palma: A Fusion of Data and Design
Case Study 12 - Simplifying Parking in Istanbul: The CARRES Initiative

Case Study 13 - Enhancing Customer Experience @Swissotel Pürovel



Case Study 1 - OzU Graduation Tracker

Case Study 2 - Analysis of Washing Machine Control Panel


Case Study 3 - Kettle Design Proposal an Ergonomic Redesign

Case Study 4 - Vinyl Record Club: A Curated Music Experience

Case Study 5 - Vuelle: A Designer’s Manifesto
Case Study 6 - Circular Fashion: Revolutionizing Sustainability in the Industry

Case Study 7 - Transforming Luxury Retail: A New Vision for Longchamp

Case Study 8 - Elevating EV SUV Wheels: A Fusion of Style and Performance
Case Study 9 - Optimizing the Dining Experience: The Caleido Project

Case Study 10 - Bridging Sleep and Emotional Well-Being: Night Mind
Case Study 11 - Layers of Calle de la Palma: A Fusion of Data and Design
Case Study 12 - Simplifying Parking in Istanbul: The CARRES Initiative

Case Study 13 - Enhancing Customer Experience @Swissotel Pürovel





Case Study 1 - OzU Graduation Tracker

Case Study 2 - Analysis of Washing Machine Control Panel


Case Study 3 - Kettle Design Proposal an Ergonomic Redesign

Case Study 4 - Vinyl Record Club: A Curated Music Experience

Case Study 5 - Vuelle: A Designer’s Manifesto
Case Study 6 - Circular Fashion: Revolutionizing Sustainability in the Industry

Case Study 7 - Transforming Luxury Retail: A New Vision for Longchamp

Case Study 8 - Elevating EV SUV Wheels: A Fusion of Style and Performance
Case Study 9 - Optimizing the Dining Experience: The Caleido Project

Case Study 10 - Bridging Sleep and Emotional Well-Being: Night Mind
Case Study 11 - Layers of Calle de la Palma: A Fusion of Data and Design
Case Study 12 - Simplifying Parking in Istanbul: The CARRES Initiative

Case Study 13 - Enhancing Customer Experience @Swissotel Pürovel




Case Study 1 - OzU Graduation Tracker

Case Study 2 - Analysis of Washing Machine Control Panel


Case Study 3 - Kettle Design Proposal an Ergonomic Redesign

Case Study 4 - Vinyl Record Club: A Curated Music Experience

Case Study 5 - Vuelle: A Designer’s Manifesto
Case Study 6 - Circular Fashion: Revolutionizing Sustainability in the Industry

Case Study 7 - Transforming Luxury Retail: A New Vision for Longchamp

Case Study 8 - Elevating EV SUV Wheels: A Fusion of Style and Performance
Case Study 9 - Optimizing the Dining Experience: The Caleido Project

Case Study 10 - Bridging Sleep and Emotional Well-Being: Night Mind
Case Study 11 - Layers of Calle de la Palma: A Fusion of Data and Design
Case Study 12 - Simplifying Parking in Istanbul: The CARRES Initiative

Case Study 13 - Enhancing Customer Experience @Swissotel Pürovel














Case Study 1 - OzU Graduation Tracker


The “Ders Planına Göre Mezuniyet Denetimi” (DPGMD) system at Özyeğin University serves as a critical interface for students to track and manage their graduation requirements.
It provides tools for navigating academic programs, monitoring course completion, and visualizing progress through features such as dropdown menus, accordion lists, and status indicators. Despite its functionality, the system presents usability challenges that can hinder the user experience.

This case study investigates the DPGMD system through the lens of interface design and user experience principles. 
By evaluating the system against Jakob Nielsen’s Ten Usability Heuristics, the analysis identifies areas of improvement, including error prevention, visibility of system status, and user control.

Additionally, it examines specific UI elements like modal dialog boxes, navigation bars, and status indicators, highlighting their strengths and limitations.
The findings aim to provide actionable recommendations to enhance the usability and accessibility of the DPGMD system, ensuring a more intuitive and efficient experience for students navigating their
academic journey.

TLDR: A study of mine about Ozyegin University’s course selection system in the lens of interface and user experience design principles by Jakob Nielsen’s Ten Usability Heuristics.


CaSE StudY 1






Case Study 2 - Analysis of Washing Machine Control Panel


In this case study, I explore the user interface design of a Siemens washing machine control panel, focusing on its usability, functionality, and the overall user experience it provides.

The objective of this analysis is to assess the interface using established design principles, such as Gestalt theories, hierarchical organization, and error prevention strategies, while identifying areas for potential enhancement.

As a designer, I aim to go beyond simply evaluating the existing features; I delve into how these elements shape user interaction and propose thoughtful improvements to enhance accessibility, intuitiveness, and user satisfaction.

This project reflects my analytical approach to design, blending attention to detail with user-centric thinking, and showcases my ability to critique and refine products to meet evolving needs and expectations.


TLDR: Boring, analysis of washing machine control panel, don’t mind, I just had to include this because at the time it took a lot of time for me to do...


CaSE StudY 2





Case Study 3 - Kettle Design Proposal an Ergonomic Redesign


In this case study, I present the ergonomic redesign of a kettle, focusing on addressing common user pain points and enhancing both functionality and user experience.
Kettles often face challenges such as uncomfortable handles, uneven weight distribution, and poorly designed spouts that can result in fatigue, spills, and safety concerns.

This project aims to resolve these issues through thoughtful design and a user-centric approach.

By integrating research on ergonomics, anthropometry, and usability principles, I developed a proposal that includes a top-mounted handle for improved grip and weight balance, as well as a gooseneck spout for precise and controlled pouring.

This case study highlights my ability to combine research, ideation, and prototyping to create innovative solutions that prioritize user comfort, safety, and functionality, showcasing my strengths as a designer.


TLDR: Kettle redesign project when I was just first learning about ergonomics in product design, nothing special.


CaSE StudY 3





Case Study 4 - Vinyl Record Club: A Curated Music Experience


The Vinyl Record Club is a subscription-based service designed to cater to music enthusiasts who value the warmth, nostalgia, and authenticity of vinyl records.
With a mission to provide a seamless discovery journey, this service delivers a handpicked vinyl record to subscribers every month, accompanied by exclusive content such as artist profiles and album insights.

This case study dives into the creation of the Vinyl Record Club, detailing the process of identifying customer needs, mapping their journey, and crafting a compelling value proposition.
By integrating targeted market analysis and strategic planning, the project not only addresses the unique challenges of creating a subscription service but also celebrates the timeless charm of vinyl records.

Through this endeavor, I demonstrate my ability to conceptualize, design, and deliver user-centered solutions in the realm of music and lifestyle.


TLDR: Vinyl record club for a design entrepreneurship class. 



CaSE StudY 4






Case Study 5 - Vuelle: A Designer’s Manifesto


Vuelle is a deeply personal exploration of my journey as a designer, reflecting on the mentors, inspirations, and philosophies that have shaped my creative vision.
Through this narrative, I delve into the challenges and self-doubt I’ve faced, the continuous pursuit of growth, and the relentless curiosity that drives my work.

This project celebrates the transformative power of change and adaptation in design, drawing from influences ranging from industrial design to fashion.
It highlights the importance of resilience, the necessity of learning from others, and the value of creating in the most unconventional spaces.

With Vuelle, I embrace a mindset of perpetual development and a belief that the journey is as significant as the destination.

TLDR: MY FUCKING PERSONAL FAVORITE. This one is one of the most special projects I have ever done in my 4 years of university education. This was the project that inspired me to continue with the style I want, not the way the “professors” wanted me to be.

I would like specially thank Saskia for her guidance in a course at IE University while I was in my exchange semester.

Since I started working for this project, which took a whole semster tbh, I really found what I love in design. Which is FOLLOWING MY OWN FUCKING RULES.

So if any of you reading this, whom do not appreciate the work I do, you can go suck my cock. Thanks.



CaSE StudY 5






Case Study 6 - Circular Fashion: Revolutionizing Sustainability in the Industry


The fashion industry is at a pivotal moment, where traditional “take, make, dispose” approaches are being challenged by the principles of circular design. This project explores the ECO-HUB, a holistic solution designed to integrate circular economy practices into the fashion sector.
ECO-HUB focuses on extending the lifecycle of garments through services like renting, repairing, upcycling, and recycling, while fostering a community of environmentally conscious consumers.

Through this case study, I aim to address critical challenges in sustainability, such as waste reduction, local sourcing, and product longevity, while highlighting the infrastructure and innovation required for a truly circular system.
By combining design thinking, community collaboration, and advanced recycling technologies, ECO-HUB envisions a future where fashion aligns with environmental responsibility and consumer empowerment.

This project exemplifies my commitment to creating impactful, scalable solutions in the intersection of design, sustainability, and business innovation.



TLDR: Yes, normally I don’t believe in the “sustainability, oh you should use paper cups instead of plastic cups” bullshit.  
But in terms of “designing with the sustainability in mind” mindset I firmly support this belief, and this was like a proper introduction for me to learn more about sustainability in design not the recycle stuff.



CaSE StudY 6






Case Study 7 - Transforming Luxury Retail: A New Vision for Longchamp


This project reimagines the in-store experience at Longchamp Las Rozas Village, blending heritage and innovation to redefine luxury shopping for modern consumers.
Through the integration of cutting-edge technologies, such as interactive virtual mirrors and personalized touchpoints, the project seeks to create an immersive environment that captivates and retains customers while maintaining the brand’s identity.

By focusing on personalization, operational efficiency, and customer engagement, this case study introduces a series of innovations aimed at enhancing the outlet shopping experience. From interactive kiosks to custom product engraving and digital inventory navigation, these advancements offer a seamless fusion of technology and human touch.

This project underscores my ability to innovate within retail spaces, delivering tailored solutions that elevate customer satisfaction and strengthen brand loyalty.



TLDR: This one, if it was not a group work it should’ve been %500 better than this solution but nonetheless it was a great chance for me to work with a real global fashion brand.


CaSE StudY 7






Case Study 8 - Elevating EV SUV Wheels: A Fusion of Style and Performance


This project introduces AGD AE1, a cutting-edge wheel design tailored for the growing market of electric SUVs.
By blending modern elegance with advanced engineering, AGD AE1 seeks to redefine the driving experience through superior aerodynamics, durable materials, and an aesthetic appeal inspired by nature and classic designs.

The concept emerges from the need to address the limited variety and functionality of aftermarket wheels for EV SUVs, offering a solution that combines performance and style. With a focus on sustainability, lightweight construction, and visual harmony, AGD AE1 is designed to enhance both the efficiency and appearance of electric SUVs.

This case study highlights the meticulous design process, technical innovations, and market research that shaped this revolutionary product, demonstrating my ability to innovate at the intersection of design and automotive engineering.



TLDR: Oh my first internship, good old days... Just after my second year in industrial design this was the first real internship in my life. In here I realised the first time that my path is not gonna fit to my professors expectations as a “traditional industrial designer”. 

Kids don’t believe in everything your teachers tell you.



CaSE StudY 8






Case Study 9 - Optimizing the Dining Experience: The Caleido Project


This project explores innovative solutions to elevate the operational efficiency and customer satisfaction in Caleido’s diverse restaurant zone.
By focusing on capacity management, demand forecasting, and technology-driven enhancements, the initiative addresses challenges such as inconsistent customer flows, seating inefficiencies, and varying service quality.

The proposed strategies include integrating advanced tools like AI-driven recommendations, dynamic booking systems, and real-time operational dashboards.
Through iterative development and stakeholder collaboration, the project aims to streamline restaurant operations while offering personalized and engaging dining experiences.

This case study reflects my ability to apply analytical and design thinking to complex operational challenges, driving sustainable growth and superior customer satisfaction in the fast-paced dining industry.



TLDR: yEAH ı Dont care, it’s just a random-ass group project, I just sometime maybe just, skip this part and show it to a friend my mom if needed just to show “Yeah I studied uni as well” kinda situation. 


CaSE StudY 9






Case Study 10 - Bridging Sleep and Emotional Well-Being: Night Mind


Night Mind is an innovative app designed to transform how we understand and care for our mental health by focusing on the critical connection between sleep and emotional well-being.
Chronic sleep issues and their impact on mental health are increasingly prevalent. Night Mind addresses these challenges by combining sleep tracking, dream journaling, and emotional analysis into a single, user-friendly platform.

With features like detailed dream symbol interpretation, emotional insights, and access to professional care when needed, Night Mind empowers users to better understand their sleep patterns and their influence on daily life.

This project showcases the potential of technology to provide personalized mental health support, enabling users to take proactive steps toward achieving a healthier, more balanced life.



TLDR: Supposed to be a better project, I just tried to clone the apple’s new app at that time, but my group friends didn’t help me a lot did they???
Yeah I did like %80 off the work (4 people or smth) to be honest, just... no comment. You can understand which parts they did, which I have...



CaSE StudY 10






Case Study 11 - Mapping the Layers of Calle de la Palma: A Fusion of Data and Design


This project explores the unique characteristics of Calle de la Palma in Madrid, using data mapping to uncover the hidden stories within its urban landscape.

Inspired by Robert Venturi’s Learning from Las Vegas, the project investigates three distinct layers of the street: visible cables, vibrant signs, and lush greenery.
These elements highlight the dynamic interplay between architecture, functionality, and nature in a historical context.

Through a combination of manual data collection, visualization techniques, and thematic mapping, this case study offers a fresh perspective on urban design.
By identifying and analyzing these layers, we reimagine the street as a living system, where each component contributes to the vibrancy and identity of the space.

This approach showcases my ability to integrate research, design, and storytelling to create meaningful urban narratives.





TLDR: This was a nice project I have done with my exchange first pal Samuel. Hey Samu if you are reading this thank you for being the first person that said HEY to me in my first class! 
Yeah this was fun to do, data visualization and stuff and gif blabla, but if I had more graphic design knowledge at that time it would’ve been wayyy cooler and Samu was comp-sci major so it was hard for both of us.



CaSE StudY 11






Case Study 12 - Simplifying Parking in Istanbul: The CARRES Initiative


CARRES is an innovative application designed to alleviate the persistent parking issues in Istanbul.

By offering drivers a seamless platform to reserve parking spots, compare costs, and access real-time availability, the app addresses the inefficiencies that lead to wasted time, increased stress, and unnecessary traffic congestion.

With its dual focus on improving user experience and boosting the visibility of parking lot businesses, CARRES combines convenience with sustainability.
Through enhanced parking accessibility and reduced traffic-related emissions, this initiative exemplifies a forward-thinking approach to urban challenges.

This project showcases my ability to design solutions that blend practicality, technology, and environmental awareness to create meaningful urban improvements.



TLDR: Nice project, 2nd year at uni business class with Talu and Deniz, friends of mine. Actually this idea at that time was not done in real life, and just after we proposed this in the class couple of months later there was an app with our proposal, like everything super similar idk.



CaSE StudY 12






Case Study 13 -  Enhancing Customer Experience @Swissotel Pürovel Spa & Fitness



TLDR: Branding turned customer experience project at my 4th year 1 semester with the Track focus on “Design for Interactions and Services”. I wanted to improve the product scope and the brand identity of Swissotel and done it the way I preffered to do.


CaSE StudY 13






Case Study 14 - ???